Link store activity to points and rewards

Points and Rewards for WooCommerce Pro lets stores select which customer actions earn points and what those points can be redeemed for. Actions can include sign-ups, purchases, referrals, social sharing, comments, birthdays and other configured activities. Customers can exchange points for discounts, free products or other rewards the store makes available.

Purchase rules can be based on order value, cart subtotal or number of orders. For example, a store can award one point for each dollar spent. Points can also be awarded for using a selected payment method.

Give membership levels distinct benefits

Build levels around the points customers collect, with exclusive discounts for selected products or categories. Set point conversions by currency and award points when a customer upgrades. Pro works with unlimited user levels and badge kinds; the free version supports two membership levels. Customers can see their current points and progress toward a higher level.

Referral rewards apply when another user purchases through a customer's unique referral link. Customers can share links through Pinterest, Facebook, Twitter, email or WhatsApp.

Make rewards visible to customers

Gamification settings include spin-the-wheel campaigns, referrals, quizzes, birthday rewards and points for comments. Customizable pop-ups can display earned points and referral counts, use dynamic images, appear on selected pages and draw from more than five predefined templates. Email notifications can tell customers when they earn points.

Manage points through the customer journey

• Set when earned points expire.
• Assign points to completed previous orders.
• Restrict new reward points when a customer applies points during checkout.
• Review points earned and redeemed in the user points report.
• Use API settings to integrate the points and rewards extension with other applications.
• Sync customer loyalty data for marketing automation through the Klaviyo integration when an administrator enables it.

Configure the store program

Install Pro alongside the WooCommerce store, then open the extension settings to configure points, membership levels, rewards, referrals, gamification, expiration and email notifications. Select the payment methods or activities that earn points, define redemption rules and choose which pages show pop-ups. To sync loyalty data with Klaviyo, enable the integration in its settings.