WP WooCommerce Mailchimp Pro links WooCommerce purchases and subscription states with Mailchimp membership. Choose whether customers are subscribed after order creation, processing, or completion.

Order events and checkout consent

Set a default Mailchimp list and optionally assign interest groups and tags. Checkout can subscribe customers quietly or use consent settings, depending on the store’s configuration. You can enable Mailchimp double opt-in to control whether customers receive a confirmation email. The opt-in checkbox can be shown with a custom label and a checked or unchecked default state.

Product and variation mappings

Global settings provide defaults for the store, while product-level rules let selected entries use different Mailchimp lists, interest groups, or tags. Variable products can have separate mappings for each variation, such as monthly and annual options or different sizes. Merge field mapping connects WooCommerce order, customer, or product fields to Mailchimp merge fields without writing code.

Subscription states and expiry actions

WooCommerce Subscriptions integration synchronizes Mailchimp membership with active, cancelled, and expired subscription states. When a subscription expires, configure the integration to unsubscribe the customer, remove tags, or remove interest groups.

Checkout formats and setup

The opt-in checkbox renders natively in WooCommerce’s block-based checkout and follows its native styling. The traditional shortcode checkout is also supported, with control over checkbox placement.

For setup, choose the order event, set global list, group, tag, and merge field defaults, then add product or variation overrides. Configure checkout consent and double opt-in preferences. For stores using subscriptions, set how each lifecycle state affects membership and choose the expiry actions.

All functions are intended to work for each blog in multisite installations. Requirements are PHP 7.4 or newer, WordPress 6.2 or newer, and WooCommerce 8.3 or newer. Documentation and code samples are available through the Help Center, and dedicated support is available to WP WooCommerce Mailchimp Pro customers.