Make long pages easier to browse

YITH Infinite Scrolling Premium replaces conventional pagination with a more continuous way to explore products, articles, reviews, and other content. Instead of requiring visitors to click through page numbers, the add-on can load additional components with AJAX as they browse. This creates a smoother browsing path for stores, blogs, and other sections of a WordPress website.

The plugin is especially suited to websites where visitors review many entries in one session. It can also support mobile-oriented browsing, where a continuous scrolling experience may feel more natural than repeatedly selecting pagination controls.

Flexible loading settings

Premium gives you control over how additional content appears. You can make infinite scrolling sections for use throughout your store, including sections for products, articles, reviews, and other content types mentioned in the plugin functions.

• Infinite loading: continue loading new elements as visitors move through the page.
• Load more button: let visitors request additional content when they are ready.
• AJAX pagination: retain a pagination-based structure while loading results dynamically.

These choices let you adapt the browsing pattern to different parts of a website. A product catalog may benefit from continuous loading, while a content-heavy section may be better suited to a visible Load more control or AJAX pagination.

Keep the page URL updated

When new elements are loaded with AJAX, Premium can dynamically update the page URL. This helps the address in the browser reflect the user’s position as more content becomes available, while keeping the loading experience dynamic.

Customize the loading experience

The plugin includes four loading icons for indicating that more content is being retrieved. You can also personalize the text displayed on the Load more button, allowing the control to fit the wording and style used on your site.

Premium also provides loading animations, including effects such as fade and zoom. These options give you a way to choose how newly loaded content enters the page rather than relying on a single presentation style.

Practical uses

• Help shoppers browse larger product selections without repeatedly opening pagination links.
• Present blog articles in a continuous browsing flow.
• Load reviews or other store content in sections created for your website.
• Use different pagination methods for different areas of the website.
• Provide a browsing experience that works well for visitors using mobile devices.

Installation and setup

Install YITH Infinite Scrolling Premium as a WordPress plugin, then configure the scrolling or pagination behavior for the sections where it should be used. Select the preferred loading method, choose a loading icon or animation, and customize the Load more text when that option is enabled.

The plugin is compatible with WooCommerce, including the latest version and previous versions back to 2.2 according to the supplied product information. This makes it suitable for stores that want to adjust how products and related content are browsed.