Build campaigns around visitor intent

FireBox Pro lets WordPress and WooCommerce sites present popups, bars, forms, and other onsite campaigns while visitors view. Collect email addresses, promote offers, remind shoppers about cart items, announce important information, or give visitors a way to contact your business without leaving the page.

Use WooCommerce data such as cart contents, cart total, purchase history, viewed products, and viewed categories to tailor a message. For example, show an upsell to a shopper with a full cart, recommend a related product, or show a free shipping offer based on the order value.

Choose a format and display condition

Campaign formats include lightbox and fullscreen popups, slide-ins, free shipping and announcement bars, floating button and sidebar popups, welcome mats, and inline embeds. The Embed Campaign block is experimental. Smart Tags can insert dynamic values into campaign content.

Display conditions can target pages and URLs. Pro adds conditions for date and time, visitor roles, devices, browsers, locations, languages, previous popup views, form submissions, and visitor activity. For stores, Pro conditions can use cart contents and value, viewed or purchased products, product categories, total spend, and stock.

Triggers include page load, clicks, hover, external link clicks, floating buttons, and manual JavaScript. Pro adds scroll, element visibility, exit intent, AdBlock detection, and visitor inactivity triggers. These settings determine when a campaign appears; display conditions determine which visitors or pages qualify.

Collect leads and connect forms

The Gutenberg Form block collects email addresses and can sync submissions with a CRM. Forms can send email notifications and use a built-in honeypot anti-spam solution, Cloudflare Turnstile, or hCaptcha. Supported connections include MailChimp, AcyMailing, Brevo, GetResponse, ActiveCampaign, Klaviyo, Salesforce Web-to-Lead, and Zapier. Zapier can pass submissions to other applications. FireBox can also display existing forms from compatible builders such as Elementor, Gravity Forms, and Contact Form 7.

Use campaigns beyond promotions

Create contact form popups, feedback requests, meeting bookings, quizzes, surveys, phone-number forms, support offers, and custom quote requests. Campaigns can also promote social networks, notify visitors about external links, show WordPress login popups or maps, and restrict content.

Review attributed campaign revenue

Revenue Attribution connects campaigns with sales and tracks View-Through Revenue and Conversion-Through Revenue for WooCommerce and Easy Digital Downloads. This lets you review revenue associated with campaigns alongside views and conversions.

Create and publish a campaign

Install and activate FireBox in WordPress, then make a campaign using one of the available formats. Choose its message, add a form or offer if needed, set display conditions, and connect a relevant WooCommerce or email-service integration. Preview the campaign and test its triggers and form submissions before publishing it on the selected pages.