SEO Redirection PRO helps keep WordPress URLs working through site migrations, permalink changes, redesigns, and routine maintenance. Create and track 301, 302, and 307 redirects from the add-on dashboard without editing .htaccess or using FTP. When a post or page URL changes, the add-on can make a redirect from the previous address to the updated one.

Match redirect rules to URLs

Create a rule for one address, match multiple URLs with wildcard or regular-expression patterns, or redirect a folder and its contents with one rule. The plugin also handles index.php, index.html, and index.htm paths. Add redirects in a post or page editor with the Redirection Box, or from the WordPress administration toolbar.

Rules can depend on a visitor's login status or referrer, or send visitors to random pages when required. Redirects can apply to existing URLs as well as missing pages. The plugin works with emoji and international URLs, including campaign links with parameters such as fbclid, utm_source, gclid, and msclkid. Redirect-loop detection checks rules when they are saved and while they run.

Find and resolve 404 errors

SEO Redirection PRO discovers and logs 404 hits in WordPress. Review a broken address and convert a selected 404 into a redirect with one click. This can help address 404 and soft 404 crawl errors reported in Google Search Console.

Available visitor details can include IP address, browser, operating system, country, and referrer. IP logging can be configured to shop full, partial, or no IP data, according to the requirements of the relevant jurisdiction.

Review activity and move rules

Check hit counts and the last-access time for individual redirects. The redirect history is searchable, sortable, and exportable, and per-redirect statistics display when, where, and how often a URL was accessed.

Import existing rules from the Redirection plugin, or use full import and export to keep staging and production environments synchronized. WPML integration supports multilingual websites.

WordPress and server compatibility

Redirects run inside WordPress, so the plugin does not require Apache or Nginx configuration. It can run on Apache, Nginx, LiteSpeed, IIS, and other servers that run WordPress. The listed compatibility range is WordPress 4.1 through 6.9+ and PHP 7.0 through 8.4. The PRO edition includes priority support.