WPConsent Pro manages cookie choices on WordPress sites, with customizable notices, script blocking, regional settings, and consent entries. Its features support privacy workflows associated with GDPR, CCPA and CPRA, ePrivacy, DSGVO, TTDSG, LGPD, POPIA, APA, RGPD, PIPEDA, and other global regulations.

Consent records stay in WordPress

Consent records are stored in your own WordPress database instead of on a separate SaaS consent platform. The self-hosted model has no monthly cookie consent platform fees or pageview caps.

Banner settings shape the user’s choices

Choose a banner, popup, or modal layout and position, then adjust its colors and text, add your logo, and select button styles. In the preferences panel, users can accept or reject cookies by category, including essential, statistics, and marketing. Per-service toggles let them manage individual tracking services. For embedded content blocked until consent, configure placeholders that can use pictures hosted on your site.

Script blocking and consent signals

WPConsent Pro can block common third-party cookies and tracking scripts until a visitor grants the required consent. Supported services include Google Analytics, Google Ads, Facebook Pixel, and Microsoft Clarity. The extension works with Google Consent Mode v2 and Microsoft Clarity Consent Mode, and Pro adds the IAB TCF v2.3 Transparency and Consent Framework for programmatic advertising.

Global Privacy Control support lets the extension respect preferences sent through a GPC signal automatically, with a message for CCPA-related opt-out requirements. The WordPress Consent API integration lets other privacy-aware add-ons read the consent state.

Regional settings change which notice appears

Smart geolocation lets you show notices based on a visitor’s region. For example, configure a GDPR-style opt-in banner for EU and UK visitors, a CCPA-style "Do Not Sell or Share My Personal Information" notice for California residents, and a lighter notice elsewhere.

Scans and records help document consent

Use automatic cookie scanning to identify cookies used on your website. WPConsent Pro supports scheduled recurring scans and scan alerts. Its searchable, exportable consent logs provide records of visitor choices in your WordPress installation.

For online stores, eCommerce auto-configuration sets up relevant consent rules. Pro also includes automatic translations and a CCPA "Do Not Sell" addon.

Installation and setup

Install WPConsent Pro in WordPress, then configure the banner layout, wording, colors, logo, categories, and service preferences in the plugin settings. Run a cookie scan and review the detected services. Next, configure regional notices and integrations, then enable the consent controls your website needs.