Plan the buyer journey as a visual funnel

WPFunnels Pro lets WooCommerce store owners arrange product, lead, and sales funnels in a visual workspace. Add steps, connect them, and manage the path from checkout to post-purchase offers. Because the funnels use WooCommerce products, payments, and store settings, offers can be organized around the buyer’s cart and order context.

Shape checkout around the purchase

Checkout layouts include single-column, two-column, simple modern, two-step, and multi-step formats. A drag-and-drop checkout field editor lets you adjust the form structure, with typography and design styling available to match the store.

The included Checkoutify add-on includes a drag-and-drop field editor, layout and design customization, multi-step forms, and custom placements for order bumps. It also supports Gutenberg blocks and Elementor widgets.

Connect checkout to relevant offers

Order bumps let you present an additional WooCommerce product during checkout. After a purchase, one-click upsells and downsells can appear without asking customers to enter their payment details again. These offers become steps in the funnel and connect to the customer’s journey.

Conditional funnels can display offers based on product category, cart total, specific items, or other supported cart conditions. Store owners can use those conditions to make various paths for different shopping situations.

Use buyer actions to trigger follow-up

Through its integration with Mail Mint Pro, WPFunnels Pro supports email automation for funnel steps. Workflows can respond to actions in specific funnels, including whether a buyer accepts or rejects an offer. These processes can send follow-up instructions, recommendations, offers, or recovery emails.

The Pro feature set also integrates with more than 15 CRM and automation utilities, including FluentCRM and PabblyConnect, and supports webhooks. It supports course funnels for TutorLMS and LearnDash, offline payments, and funnel building with Gutenberg, Elementor, Divi, Oxygen Builder, and Bricks.

Create and review a funnel

1. Install WPFunnels Pro on a WordPress website with WooCommerce available.
2. Create a funnel in the visual workspace and add the required steps.
3. Select checkout and offer components, then connect each stage.
4. Configure conditions where needed and design the checkout page.
5. Review the funnel flow before publishing it for customers.