Build subscriber relationships with email and SMS

Sender Professional plan brings email and SMS marketing tools together for ecommerce and small businesses using WooCommerce. Create signup forms and popups to collect subscribers, prepare newsletters and product promotions, then set up customer messages around actions or schedules.

These tools support different parts of a customer journey: forms and popups help visitors subscribe, product details can be added to promotional emails, and automations send follow-up messages over time or after an action.

Automations for customer activity

Prebuilt settings cover common ecommerce messages and follow-ups. Depending on the workflow, they can help reduce manual follow-up and keep messages connected to customer activity.

• Abandoned carts: Remind shoppers about products left in their carts.
• Order confirmations: Send a message after an order.
• Back-in-stock alerts: Notify interested customers when products return.
• Win-back messages: Reconnect with customers who have become inactive.
• Cross-sell campaigns: Promote related products after a purchase or interaction.
• Feedback and review requests: Ask customers to share their opinions.
• Welcome messages: Introduce new subscribers or customers to your shop.

Workflows can be time-based or action-based. Use them for one-time transactional messages or ongoing drip campaigns that follow a longer customer journey.

Email creation and product imports

The drag-and-drop email builder helps you compose newsletters and promotional campaigns. Premade designs in the templates library offer a quicker starting point and can be imported with one click.

For a product promotion, the one-click product import brings the product image, price, and description into an email. Sender also includes responsive newsletter form and ecommerce popup layouts for branded list-building campaigns.

List-building tools

Create branded signup forms and popups with the form builder. Forms can be mobile-friendly and embedded on a storefront, while popups give visitors another way to subscribe.

New signups can enter welcome messages and later email or SMS sequences, connecting list building with ongoing marketing communication.

A WooCommerce workflow

Install the Sender extension for WordPress and connect it with your WooCommerce marketing workflow. Start by creating a signup form or popup. Then prepare a newsletter or select an automation sequence. Import product information when preparing promotional messages, and configure follow-up communication around actions such as purchases, abandoned carts, or product availability.

Sender describes its infrastructure as high-reputation and focused on deliverability, with the aim of helping campaigns reach recipients' inboxes instead of being routinely filtered into promotional or spam folders.